Ran across practical little wisdom from Deepak Chopra this morning. Not only a guru of mind-body healing, yoga and pop spirituality, he’s a sought after adviser to corner offices. The likes of CEOs at Pepsi and LinkedIn. Good, short read. Highlights here … When a company’s lost its sense of energy, Chopra says: It helps [...]
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How to Increase Online Sales by Increasing Website Conversion Rates
Is your website causing you to lose customers? Great design, on-target messaging, compelling calls-to-action, and valuable content are just the baseline for engaging your market online. But can your customers make a buying decision solely using content from your site? Too often websites address only the discovery phase of a buying process. Even the most [...]
If Apple can avoid TMI, then so can you.
We’ve all been there. We ask a simple question of a co-worker, partner, friend, and we get Too Much Information in return. Sometimes it’s so bad that the question isn’t even answered. Often the answer is buried. While it’s frustrating in a social setting, in business, it can lose a deal. When we were selling [...]
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